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- Webinar DVD's and CD's:
Senior Gift Campaigns: Turn Students into Donors BEFORE They Graduate
Webinar Recording Price: 199.00 (U.S. Dollars) -
SUMMARY
Today it is more important than ever for colleges to capture future alumni and donors by engaging them as students while they are still on campus. How can you use your senior gift campaign to educate your graduating class about the importance of giving back and cultivate lasting relationships with your future donors? Join us for a 60-minute webinar where you and your colleagues will discover:
- How to create a culture of giving through your Senior Gift Campaign
- Developing an effective campaign: Messaging, events & stewardship
- Tips & tricks for recruiting & managing the senior gift committee
- Examples of successful senior gift campaigns & pitfalls to avoid
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PROGRAM BENEFITS
This practical, 60-minute webinar will provide you and your colleagues with tools and strategies to educate your students about the importance of giving back to their alma maters and turn them into lifetime donors.
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PROGRAM HIGHLIGHTS
- Keys to Senior Gift Success: Define your Campaign & Set Achievable Goals
- Strategies for fitting the senior campaign into your campus culture
- Incorporating your senior gift campaign into current alumni efforts
- Ways to effectively encourage & reward student involvement
- Spread the Word & Increase Awareness of your Senior Campaign
- Keys to reaching your students- Facebook, email, cell phones & more
- Ways to create key partnerships with existing programs on your campus
- Planning & executing events that encourage senior gift participation
- Building a Dedicated Student Committee: Recruit & Train Student Leaders
- How to use student education to lay groundwork for your campaign
- Recruit & develop student leaders & align them with institutional goals
- Create lifelong volunteers - training students to solicit their peers
- Live question and answer session - Have your specific questions answered by our expert speaker.
- Keys to Senior Gift Success: Define your Campaign & Set Achievable Goals
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SPEAKER
Heather Bennett, Duke University, is an Associate Director of the Duke Annual Fund and Director of Parents and Young Alumni. She is responsible for overseeing all efforts in the Young Alumni Program, and directing the Duke Parents' Program for the Annual Fund. The Young Alumni Program is responsible for the cultivation, solicitation, and stewardship of the 14 youngest undergraduate classes. It currently consists of student education, the senior gift campaign, Young Alumni Peer Networks in the four youngest undergraduate classes, 5th and 10th reunion campaigns, Young Alumni Development Councils, and leadership giving for Years 1-14. In addition, Heather oversees efforts to raise unrestricted donations from non-alumni parents through the Parents Program. The program's success is driven by the efforts and generosity of the Parents Committee which is comprised of 160 families.
- Heather has worked with the Duke Annual Fund since 2000. Previously, Heather was the Director of Major Gifts at the Nicholas School of Environment and Earth Sciences and a Senior Prospect Researcher at Duke University.
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PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
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PRICING
$199.00 for audio conference recording (CD or DVD) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. If you should have any concerns, comments, or refund requests with this conference, please contact our customer service representatives at 800-964-6033. Audio recordings will be received approximately three weeks after the live conference.
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