-
- Webinar DVD's and CD's:
Digital Mashups: The New Way to Market with Facebook, YouTube, & More
Webinar Recording Price: 199.00 (U.S. Dollars) -
SUMMARY
A digital "Mashup" is a webpage that mashes together data from two or more existing sources, like Facebook, YouTube, & Twitter. Mashups allow you to create a site where fresh new content is updated automatically by your college's students, alumni & faculty. Join us for a 60-minute webinar where you and your colleagues will learn how to use Mashups to promote your college's brand by creating more meaningful interactions with prospective students.
- How to create, customize & manage digital mashups for your college
- Common tools to blend and enhance your current social initiatives
- Web Harvesting: how to extract useful data from parent sites
- Specific examples of colleges that are using mashups effectively
-
PROGRAM BENEFITS
This practical, 60-minute webinar will show you and your colleagues how to create a more interactive and meaningful experience for your users by combining new medias like Facebook, YouTube, & Twitter on one interface.
-
PROGRAM HIGHLIGHTS
- Digital Mashups: Strategies to Mash Together Facebook, Twitter, & YouTube
- Remix! How to use existing data & interfaces to promote your college
- The best mashup tools & platforms to meet your college's needs
- Building the structure: tips for linking to parent & aggregated sources
- The Pro's & Con's of Digital Mashups: Considerations for Your College
- How to use your mashup to mine your "parent sources" for helpful data
- Mashups are fragile! Limitations your college needs to keep in mind
- Tap into meaningful conversations & anecdotes to promote your college
- Tools & Tips for Effectively Managing your MashUp Interface
- MashEDup Metrics: Ways to test performance & reliability
- Tips for controlling content when you can't control "parent source" data
- Damage Control - how to handle broken links & dying platforms
- Live question and answer session - Have your specific questions answered by our expert speaker.
- Digital Mashups: Strategies to Mash Together Facebook, Twitter, & YouTube
-
SPEAKER
Doug Gapinski is a creative director at mStoner, a company that seeks to provide smart, sustainable communications solutions to the nonprofit community and organizations that serve that community. At mStoner he works with strategists, designers, and writers to brand research, websites, enrollment publications, email, logos, video projects, interviews, and photo shoots. Doug received his BFA in graphic design from Indiana University in 2000 and owned a successful freelance business prior working for mStoner.
Laurel Hechanova is an interactive designer at mStoner, transforming the ideas and ideals a website needs to convey into an appealing and easy-to-navigate design. She has completed design suites for the College of William & Mary, Mason School of Business, and Boston College Graduate School of Social Work. Laurel received her BFA in graphic design from Columbia College Chicago. -
PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
-
PRICING
$199.00 for audio conference recording (CD or DVD) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. If you should have any concerns, comments, or refund requests with this conference, please contact our customer service representatives at 800-964-6033. Audio recordings will be received approximately three weeks after the live conference.
- Register Now
- Webinar DVD's and CD's:
