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- Audio Conference Tapes and CD's:
Keys To Engaging Young Alumni At Your College
Audio Conference Recording Price: 199.00 -
SUMMARY
It is critical to capture alumni immediately after graduation. Young alumni programs educate and engage alumni, and encourage their involvement and financial support. Do you know what it takes to develop, implement and manage a successful young alumni program that engages young alumni, maintains their relationship with your institution, and effectively encourages their financial support? Join us for this 60-minute audio conference where you and your colleagues will discover:
- Proven strategies to engage young alumni at your college
- How to create a culture of giving among young alumni & current students
- Keys to running effective senior gift campaigns & other student-giving programs
- Steps you can take to capture young alumni through specifically designed events
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PROGRAM BENEFITS
This 60-minute audio conference will provide you and your colleagues with the necessary information in order to engage young alumni at your college or university.
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PROGRAM HIGHLIGHTS
- Successfully Engaging Young Alumni At Your College
- Reaching young alumni: What methods of communication should you be using?
- What volunteer roles do you need to engage them and encourage active involvement?
- Young alumni events: Who to invite, where to hold them & how to promote them
- How to capture students BEFORE graduation & keep them connected afterward
- Implementing Young Alumni & Student Alumni Programs
- Keys for developing a leadership gifts program for your alumni
- Making the first gift: How to get it & how to encourage consistent giving
- Strategies for the acquisition, retention, and reactivation of donors
- Keys to successful peer-to-peer affinity programs
- Ways to train and cultivate young alumni for leadership roles
- Keys To Capturing Young Alumni Through Successful Senior Gift Campaigns
- Ways to implement effective senior gift campaigns
- Keys to recruiting and managing the senior gift committee
- Keys to developing your senior gift campaign: Messaging, events & stewardship
- Senior gift campaign best practices & pitfalls to avoid
- LIVE Question and Answer Session - Have your specific young alumni questions answered!
- Successfully Engaging Young Alumni At Your College
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SPEAKER
Heather Bennett, Duke University, is an Associate Director of the Duke Annual Fund and Director of Parents and Young Alumni. She is responsible for overseeing all efforts in the Young Alumni Program, and directing the Duke Parents' Program for the Annual Fund. The Young Alumni Program is responsible for the cultivation, solicitation, and stewardship of the 14 youngest undergraduate classes. It currently consists of student education, the senior gift campaign, Young Alumni Peer Networks in the four youngest undergraduate classes, 5th and 10th reunion campaigns, Young Alumni Development Councils, and leadership giving for Years 1-14.
- Ms. Bennett has overseen the development and expansion of regional young alumni leadership councils, increases in young alumni leadership donors, set records for the 5th and 10th reunion campaigns, young alumni communications and participation, young alumni events, and the senior gift campaign achieving a record setting 69% participation in 2005.
- As the Director of the Parents' Program, Heather oversees the #1 parents' program in the country. The Parents' Program raises unrestricted donations from non-alumni parents, and its success is driven by the efforts and generosity of the Parents' Committee which is comprised of 160 families. The program raised $4.6 million from non-alumni parents for the Duke Annual Fund in 2007-08.
- Heather has worked with the Duke Annual Fund since 2000. In 2007-08, the Duke Annual Fund raised more than $26 million from over 44,000 alumni, parents, and friends. In 2008-09, the Annual Fund seeks to raise $27.85 million from 45,600 donors. Previously, Heather was the Director of Major Gifts at the Nicholas School of Environment and Earth Sciences and a Senior Prospect Researcher at Duke University.
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PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
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PRICING
$199.00 for audio conference recording (CD or audiotape) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. Audio recordings will be received approximately three weeks after the live conference.
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