-
- Audio Conference DVD's and CD's:
Promoting your University: Low-Cost Ways to Market in 2009
Audio Conference Recording Price: 199.00 -
SUMMARY
Increasing your university's national exposure doesn't have to endure huge costs and dramatic changes to your marketing efforts. Discover how to increase your media campaign to attract students from outside your backyard, increasing enrollment and fundraising efforts. Please join us for a 60-minute audio conference to hear our subject expert discuss:
- How to build a national media plan for your university
- Keys to attract & recruit students nation-wide to your university
- Ways to build relationships with reporters - those who currently cover & those you want to cover for you
- Saving cash for your college - Widen your current media plan to nationwide, without breaking bank
-
PROGRAM BENEFITS
This 60-minute audio conference will provide strategies to implement a national media marketing plan, while increasing recruitment & fundraising efforts at your institution.
-
PROGRAM HIGHLIGHTS
- Media Plans - Increase the Marketability of your University
- How to develop a national media plan - Boost recruitment & fundraising at your institution
- Strategies to scale a media plan for your university
- Must-know tips to gain buy-in from your college
- Marketing Musts to Increase Enrollment & Fundraising Efforts
- Where to best target your media plan geographically
- Keys to create internal buzz at your university to support your media efforts
- Increase media plans on low budgets: Optimize resources you currently have
- Increasing University Exposure: Working with the Local Media & Other Tactics
- Essential strategies to build relationships with reporters
- Promote your college's strategic plan - When & what information to provide local media
- Ensure an easy transition from a local to national media plan
- Live question and answer session - Have your toughest customer service questions answered
- Media Plans - Increase the Marketability of your University
-
SPEAKER
Teresa Valerio Parrot, Vice President of SimpsonScarborough, is a recognized expert in higher education administration, media/PR, marketing and branding. Her experience includes:
- Mrs. Valerio Parrot spearheads media outreach and placement and marketing/branding for SimpsonScarborough and its clients. She has extensive experience designing and implementing strategic media and marketing efforts aimed at enhancing institutions' image, reputation and brand. Having conducted numerous communications analyses, she's worked on tactics to drive effective media and marketing outreach efforts to university staff.
- Prior, Mrs. Valerio Parrot had ten years experience with the University of Colorado System - her responsibilities included coordinating policy support, media/PR assistance, project management and internal and external communications.
- Mrs. Valerio Parrot works closely with clients to help them develop the media, marketing and key messaging components of their integrated marketing plans. Her unique experience working for a higher education governing board furnishes clients with indispensable insights into best practice in senior administration and board communications.
- She has completed a number of research projects. Her strategic counsel informed the crafting of a new business plan for Carnegie Mellon's CyLab, image and reputation research for the University of Missouri - Rolla and the Duquesne University School of Business, and media outreach efforts at College of the Holy Cross.
-
PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
-
PRICING
$199.00 for audio conference recording (CD or DVD) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. Audio recordings will be received approximately three weeks after the live conference.
- Register Now
- Audio Conference DVD's and CD's:
