-
- Webinar Tapes and CD's:
Get the Most Out of Google Adwords: Keys to Attract Prospective Students
Webinar Recording Price: 199.00 (U.S. Dollars) -
SUMMARY
Google Adwords & Pay-Per-Click marketing are universities secret weapon for attracting the interest of today's prospective college students. What is your institution doing to drive traffic and to get noticed by potential students? Join us for this 60-minute webinar where you and your colleagues will learn:
- How to use Google Adwords to attract potential applicants
- Specific cost-effective ways to drive more students to your website
- Latest Google Adwords secrets to boost your admissions
- Keys to avoid costly mistakes that can hinder your marketing efforts
-
PROGRAM BENEFITS
This 60-minute program will provide you and your colleagues with the latest information to direct prospective student traffic to your school's website
-
PROGRAM HIGHLIGHTS
- Grab Attention & Attract New Students: How to Create a Quality Search Ad
- Rules for writing effective search ads that are always noticed
- Secrets to get your college ads visible when it matters most
- Tips for creating quality keyword links that drive traffic
- Strategies to Drive Students from Ads to Your School's Websites
- Skills to getting your ads noticed by prospective students
- Simple strategies for matching keywords, ads & landing pages
- The latest tips and tricks for selecting high-value keywords
- How Your College & University can Benefit from Using Google Adwords
- Keys to generate qualified leads to drive student enrollment
- Tips to use different messages to target specific states & individuals
- How to effectively measure your performance & success with Adwords
- Live Question & Answer Session - Have your specific Google Adwords answered by our expert speaker.
- Grab Attention & Attract New Students: How to Create a Quality Search Ad
-
SPEAKER
Kevin Lee, Founder, Chairman & CEO of Didit, has been an acknowledged Search Engine Marketing (SEM) expert since 1995. Kevin's years of SEM expertise provide the foundation for Didit's proprietary Maestro search campaign technology.
- Kevin's "Paid Search Strategies" column for ClickZ is read by thousands, and his book, "The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy" has been widely praised. Kevin's second book: The Truth About Pay-Per-Click Search Advertising was released and immediately followed by Search Engine Advertising both books include a code redeemable for $200 in free Microsoft Advertising (adCenter) ad credits for new advertisers.
- In 2008, Kevin Lee and partner David Pasternack launched a social entrepreneurship venture, www.We-Care.com a web technology that generates passive donation revenue for non-profit causes including schools, universities, associations, clubs and houses of worship.
- A founding board member of SEMPO and its first elected Chairman Kevin is also active on DMA and IAB Committees. The Wall St. Journal, Business Week, The New York Times, Bloomberg, CNET, USA Today, San Jose Mercury News and other press quote Kevin regularly. Kevin lectures at leading industry conferences plus: NYU, Columbia, Fordham and Pace Universities.
-
PROGRAM MATERIALS
The speaker's PowerPoint presentation slides are included with your audio recording purchase. All materials are accessible through the Internet and can be downloaded as a PDF file.
-
PRICING
$199.00 for audio conference recording (CD or audiotape) and program materials.
This is an outstanding program and therefore we offer purchasers a Money Back Guarantee. We are so confident that you will find the conference valuable that we offer a 100% money back guarantee from now until 30 days after the audio recording is shipped, making this a risk-free investment. Audio recordings will be received approximately three weeks after the live conference.
- Register Now
- Webinar Tapes and CD's:
